BMW EV Hub Forum - View Single Post - This could be it for the i3 and i8
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post #5 of (permalink) Old 03-05-2018, 12:09 AM
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Join Date: Oct 2017
Posts: 210
Originally Posted by Greens View Post
The i8 may not sell in high quantities, but I'd assume there's a higher profit margin in it with the decreasing cost of battery production. There's actually a few in my neighborhood and I can't imagine how much BMW makes with each sale. Support that with a more affordable line of electric vehicles and BMW could have an advantage over others.
Regardless, it did help to create the right image of what BMW can do with EV's especially as they come out with more volume products. A 6-Series or 4-Series like i-Series model would really stir things up.
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